Most Tweets are Lame ... Except Ours
by Motte Brown on 08/19/2009 at 11:30 AM
Thomas Jeffries was right. Most tweets are lame.
According to a recent study, 40% of all messages on Twitter are classified as "pointless babble" like "I am eating a sandwich now."
From an AFP report on Breitbart.com:
Pear Analytics, based in San Antonio, Texas, said that it randomly sampled 2,000 messages from the public stream of Twitter and separated them into six categories.
The categories were: news, spam, self-promotion, pointless babble, conversational and pass-along value.
Pear said "pointless babble" accounted for 811 "tweets" or 40.55 percent of the total number of messages sampled.
Conversational messages -- defined by Pear as tweets that go back and forth between users or try to engage followers in conversation -- accounted for 751 messages or 37.55 percent.
Pear said tweets with "pass-along value" -- messages that are being "re-tweeted" or passed on by users to their followers -- accounted for 174 messages or 8.70 percent.
Self-promotion by companies was next with 117 tweets or 5.85 percent, followed by spam with 75 tweets or 3.75 percent.
It said tweets with news from mainstream media publications accounted for 72 tweets or 3.60 percent.
In an interview earlier this year on the Boundless podcast, Dr. Albert Mohler said that social media provides us with "quantum opportunity to leverage influence." It's why Boundless has a Twitter account. We try to leverage influence with "self-promotion" tweets that have potential "pass-along value."
Boundless tweets new blog posts, articles, and podcast releases, as well as giving updates about new resources like the Girl's Guide to Marrying Well.
So while most tweets may be lame, all of ours consist of meaningful information. Right?







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